- Google Ads EssentialsGeorgia Barneson 2 April 2025.This is to certify thatattended the following course entitledAimee Bollu Short Course Manager, Enterpising AshfieldThis course was delivered through the Enterprising Ashfield project, funded by the Government's Towns Fund.

Google Ads Essentials
Georgia Barnes
on 2 April 2025.
This is to certify that
attended the following course entitled
Aimee Bollu
Short Course Manager, Enterpising Ashfield


This course was delivered through the Enterprising Ashfield project, funded by the Government's Towns Fund.

Georgia Barnes
This course will cover:
An introduction and overview of what Google Ads are and the main differences between this channel compared to other ad platforms
How to set up a campaign and the key components
How to manage and optimise a campaign and the main KPIs/metrics to monitor
Best practice tips and common mistakes to avoid
How the platform has evolved and key considerations for certain sectors.
Skills / Knowledge
- Google Ads Management
- KPI Monitoring
- Digital Advertising Strategy
- Best Practices in Advertising
Issued on
April 8, 2025
Expires on
Does not expire